Sustainable Tissue Brands
AnyMind Group Supports The E-Commerce of Eco-Friendly Tissue Brands
Georgia Wray Norsten — June 17, 2025
AnyMind Group announced a partnership with Indonesian manufacturer PT Alam Hijau Selaras to launch online sales for its sustainable tissue brands, 'Caris' and 'Laras.' Caris and Laras produce high-quality, eco-friendly tissue products (e.g., made from responsibly sourced materials), tapping into the growing demand for green consumer goods in Indonesia.
AnyMind’s e-commerce management platform (AnyX) will power the brands’ stores on major marketplaces like 'Shopee' and 'Tokopedia.' By utilizing AnyMind’s tools, tissue brands aim to streamline operations, optimize inventory, and leverage real-time analytics as they scale their online presence. AnyMind will also integrate marketing and fulfillment support. The collaboration not only expands Caris and Laras’s reach but also demonstrates modern digital enablement of a sustainable FMCG product in an emerging market.
Bringing an established eco-friendly product line online can significantly boost its market penetration. For PT Alam Hijau Selaras, partnering with a tech provider reduces the friction of digital transformation, enabling a focus on product quality and branding.
