Eco Cosmetics Jars
Albéa Cosmetics & Fragrance, Sulapac, and Verescence Launch the TWIRL Jar
Jana Pijak — February 2, 2024Albéa Cosmetics & Fragrance, Sulapac, and Verescence have introduced an innovative and sustainable packaging solution, the refillable TWIRL jar. This eco-friendly packaging format combines Sulapac's biobased and recyclable lid with Verescence's glass base, featuring 20% post-consumer recycled glass.
The TWIRL jar not only reduces carbon footprint but also meets the growing demand for refillable packaging in the global skincare market. Sulapac's materials ensure a low carbon footprint, leaving no permanent microplastics or toxic substances throughout the product lifecycle.
Aline Roland, Marketing Director at Albéa Cosmetics & Fragrance, emphasizes that the Sulapac lid provides a premium look in conjunction with glass and enhances sustainability. This collaboration blends 120 years of glass expertise, cutting-edge material innovation, and extensive industry experience, marking a significant stride towards a more sustainable luxury packaging.