Redesigned Recycling Labels

'How2Recycle' labels are being updated as part of a broader sustainability initiative led by GreenBlue, the nonprofit organization behind the standardized recycling label system. As part of this effort, GreenBlue has announced a "revised rollout timeline for the redesigned labels and formed new partnerships with industry groups such as SWANA and ReMA to improve recycling practices for hard-to-recycle packaging formats."

In addition, GreenBlue has released its '2025 Sustainable Packaging Trends Report,' which outlines several important shifts in the packaging landscape. The report highlights a renewed interest in refillable formats—particularly in the spirits and beauty sectors—and a move away from material-neutral design in favor of more tailored, material-specific strategies. It also emphasizes the rising importance of material health and the role of specialized recyclers.

Looking ahead, GreenBlue plans to improve disposal guidance, expand educational outreach, and share research on food safety and sustainable material performance.

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