Organic Rice Products

JFC International Launched Its First Organic Offering in Flagship Brand

References: kikkoman

JFC International launched ‘Organic Nishiki Rice,’ marking the first organic offering in the Nishiki product lineup and representing a strategic evolution for the Kikkoman Group's Asian food wholesale business in the United States. This USDA National Organic Program certified product maintains the same proprietary seed and exceptional taste profile as conventional Nishiki Rice while utilizing organic farming and processing techniques that eliminate synthetic chemicals and fertilizers. The launch addresses growing consumer demand for health-conscious and sustainably sourced food options while supporting environmental benefits including preserved soil health, improved water quality, and enhanced wildlife biodiversity in Northern California rice fields.

Nishiki Rice has maintained a proud 40-year history as a premium medium-grain California rice ideal for sushi, donburi, onigiri, and various culinary applications beyond Japanese cuisine. This organic expansion demonstrates how established food brands can successfully transition to sustainable production methods without compromising product quality or performance, potentially influencing other specialty food manufacturers to develop organic alternatives.