National Thrift Day Campaigns

This back-to-school season, Evergreen Goodwill is spotlighting sustainable shopping as a growing priority among Gen Z and Generation Alpha students. More than just a trend, thrifting is becoming a meaningful choice—offering budget-friendly options, unique styles, and a lower environmental impact.

Evergreen Goodwill’s wide selection of secondhand clothing allows students to express themselves through retro Y2K pieces, gender-inclusive fashion, and creative DIY looks, while parents value the affordability. By choosing thrift, students reduce textile waste and support a circular economy.

This shift also supports Evergreen Goodwill’s larger mission—funding free education and job training programs for the community. Young shoppers are increasingly intentional, seeking ways to align their purchases with values like sustainability and social good. Through thrift, Evergreen Goodwill empowers students to shop with purpose while making a positive difference locally and environmentally.

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