Secondhand-Only Shopping Malls
The ReTuna Shopping Mall Promotes Conscious Buying in Sweden
Debra John — August 30, 2025
Secondhand-only shopping malls are redefining retail consumption, with Sweden’s ReTuna Shopping Mall in Eskilstuna serving as the world’s first commercial center dedicated entirely to secondhand and repurposed goods. Established as a municipality-led initiative, the mall provides a practical model for circular consumption, where all items for sale have been donated by the public and then repaired, refurbished, or repurposed before being offered to consumers.
Moreover, "unlike traditional charity shops or vintage boutiques, ReTuna presents secondhand retail in a curated, organized environment that mirrors the structure of a conventional shopping mall." The center features a wide variety of stores offering fashion, sports equipment, household goods, children’s toys, antiques, and even a secondhand Ikea outlet specializing in repaired furniture.
The mall’s innovative model has attracted interest from customers, employees, and sustainability advocates alike, positioning it as more than just a retail space. It functions as both a consumer destination and an experiment in sustainable business practices, encouraging conscious buying while reducing waste and extending product lifecycles.
