GenAI Thrifting Tools

A new generation of shoppers is passionately embracing thrifting as a way to express their individuality and champion sustainability, and ThredUp's new suite of AI-powered shopping tools helps consumers find unique fashion pieces while reducing their environmental footprint.

“Given the breadth of our offering with millions of unique items available in our marketplace at any given time, generative AI technology is accelerating how we’re changing the way consumers shop and providing the easiest and most fun way to shop sustainably," says James Reinhart, CEO of ThredUp.

ThredUp is changing the way customers shop with improved searches that support natural language, image searches and an AI-powered chatbot that creates head-to-toe looks from prompts and makes refinements according to a customer's desires and style preferences. Through ThredUp, all customers have access to the new search capabilities.