Food Waste Reduction Solutions
Tastewise Raises Funds to Scale Its AI Platform and Help Companies
Georgia Wray Norsten — June 12, 2025
Tastewise has secured $50 million in Series B funding to expand its AI-powered platform for the food industry, with a strong emphasis on reducing food waste. By analyzing trillions of data points -- from social media to online recipes and grocery trends -- the Israeli startup enables food and beverage companies to create better-aligned products, marketing strategies, and menus that consumers are more likely to enjoy and less likely to waste.
Used by over half of the Fortune 100 food companies, including Mars and PepsiCo, Tastewise’s technology refines product-market fit before production begins, minimizing the risk of product flops and the surplus inventory that often results in waste. The new funding will fuel global growth across North America, Europe, and Asia-Pacific and deepen integration with marketing tech stacks. CEO Alon Chen emphasizes the mission of reducing food waste by empowering brands to anticipate evolving consumer preferences through the use of AI.
