Dutch Shrimp Alternatives

Dutch retail brand Albert Heijn has introduced an innovative concept: sustainably farmed shrimp supplied by a consortium that includes Klaas Puul, Skretting, Veramaris, Protix, and Cofimar. The shrimp are ASC-certified and fed an innovative, eco-friendly diet formulated by Skretting Ecuador, using Veramaris algal oil and Protix insect meal to reduce marine resource reliance. This certification ensures that the shrimp farming process adheres to high social responsibility standards, including the shrimp's welfare and the surrounding environment.

By providing sustainably farmed shrimp, Albert Heijn aims to cater to the growing consumer demand for ethical and environmentally friendly food choices. This launch will provide Netherlands-based consumers with a more ethical seafood choice when shopping at Albert Heijn stores.

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