Shoreline Cleaning Initiatives
Novotel and Ocean Wise Partner to Clean Cherry Beach
Debra John — April 24, 2026
Novotel has partnered with Ocean Wise to support shoreline cleaning initiatives at Cherry Beach, reflecting a shared commitment to environmental stewardship and marine conservation. The collaboration focuses on removing waste and debris from coastal areas, helping to reduce pollution that threatens aquatic ecosystems and wildlife.
By engaging volunteers and local communities, the initiative promotes awareness of the environmental impact of plastic waste and encourages more sustainable behaviors. The effort contributes to preserving biodiversity, improving water quality, and maintaining the natural integrity of shoreline environments.
In addition to immediate cleanup activities, the partnership underscores the importance of long-term sustainability practices within the hospitality sector. Through such initiatives, Novotel demonstrates its commitment to responsible operations and environmental protection, while Ocean Wise continues to advance its mission of safeguarding ocean health through education, conservation, and community-driven action.
