Wheat Partnerships

General Mills, ADM and Walmart launched a partnership to advance regenerative wheat agriculture across 40,000 wheat acres in Illinois, Indiana and Missouri, with technical assistance from American Farmland Trust and Ducks Unlimited. The program targets improvements in soil health, water quality and carbon sequestration in key growing regions where General Mills sources wheat from ADM for products sold through Walmart and Sam's Club.

The collaboration builds on General Mills and Walmart's 2023 commitment to advance regenerative agriculture across 600,000 shared acres by 2030, with programs already underway across more than 560,000 wheat acres nationwide. ADM will provide farmers with technical assistance and financial incentives to adopt practices including no-till farming and cover crops, addressing early barriers to broader adoption.

General Mills, ADM and Walmart show how collaboration among growers, processors and retailers can accelerate regenerative agriculture at a scale no single company could achieve alone.

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